Global Strategic Planning Manager
Have you delivered a big piece of work on consumer insights that has genuinely helped shape the strategy or brand direction?
In this role you will deliver consumer-brand thinking for the development of brand / portfolio strategy, including the annual global brand strategy document and brand positioning work.
You will have significant market research expertise across continuous and ad hoc, qaul and quant.
This is not just about a functional piece of research - it's about connecting insights, identifying big cultural trends, the gaps in the market etc. and being able to deliver an activation that really connects emotionally.
FMCG or drinks preferred.
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