Digital Marketing Manager - Acquisition!

Expiring today

Recruiter
Location
London
Salary
£45k - £60k pa
Posted
19 September 2017
Closes
17 October 2017
Ref
1629174
Contact
Clare Humphreys
Job Function
Marketing
Contract Type
Permanent

Want to be part of a fast moving, entrepreneurial culture which will challenge you? I'm looking for a Digital Marketing Manager to drive acquisition for a Fintech brand. This is possibly THE most exciting area of Digital Marketing and a fantastic opportunity to make an impact!

RESPONISBILITES

  • You will be an expert at: Paid Search, SEO, Paid Social, Social, Display, Affiliate, aggregators, Email and SMS
  • You'll plan and implement digital marketing which is fully integrated with all channels.
  • Implement a highly targeted digital marketing which will help you achieve challenging cost-per-acquisition targets.
  • You will be challenged with identifying and implementing new cost-effective digital channels.
  • You will effectively manage on-going agency relationships and be equipped to run an agency selection, completing full tender processes.
  • Work with the Marketing Analyst to setup analytics software, Adobe Analytics and Google Analytics
  • You will have an unrelenting focus on net-conversion-rates and your initiatives will significantly increase conversion

EXPERIENCE

  • Master of Microsoft Office, particularly Excel and Powerpoint
  • Avid user of analytics software, namely Adobe and Google
  • Understanding of bid management and bid optimisation software
  • Experience with test and learn tools and disciplines, Visual Website Optimiser (Wingify) or Adobe target
  • Adept at using content management systems, specifically Umbraco
  • Expert at producing engaging content
  • Good communication skills, ambitious and hardworking

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