Commercial CRM Manager

Location
England,London
Salary
£35000 - £37000 per annum + Superb benefits package
Posted
07 September 2017
Closes
05 October 2017
Ref
13857291/001
Contact
Paul Nathan
Job Function
IT / Technical
Contract Type
Permanent
Hours
Full Time
Aim of the role: Commercial CRM Manager

To deliver a commercial customer focused communications funnel.


Client Details

My client (based in London) operate within the Not for Profit and Charities space, although many know the business as the forward-thinking and commercial outfit that they are.



One of the most influential professional bodies in Europe, the business have a huge product and service offering, as well as one of the most expansive and dynamic stakeholder groups in the UK.


Description

The successful Commercial CRM Manager will be required to create a commercial CRM programme. The aim being to deliver a commercial communications programme focused on the organisations product and service portfolio. You will ensure you spot commercial opportunities to cross-sell and up-sell. This will all result (ideally) in the retention and/or acquisition of customers/members.

Along with the wider CRM team, put together a best 'next action' strategy for said situation.

Again, with the wider CRM function, put together a customer contact strategy, targeting communications and developing propositions for products and service uptake.


Profile

Must be a CRM expert.



Ideally have Dynamic email management experience.



Ideally circa 3 years' experience in a similar position



An interest in e-commerce marketing or perhaps similar online marketing channels



Commercially minded.



Someone that is customer focused


Job Offer

This position (Commercial CRM Manager) is permanent. The position is paying between £35,000 - £37,000 dependant on experience.

Based in London.

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