Senior Digital Marketing Exec

Recruiter
EMR
Location
Folkestone
Salary
£23k - £33k pa
Posted
30 August 2017
Closes
27 September 2017
Ref
1629196
Contact
Kieran Fanner
Job Function
Marketing
Contract Type
Permanent

We are looking for a Senior Digital Marketing Executive to join a well known and ambitious financial service company based in Folkestone.

The Senior Digital Marketing Executive will be a hands-on optimisation expert tasked with personalising and routing online traffic on membership & group pages to ensure frictionless journeys, inform optimised page designs and ultimately generate better results.

Requirements:

  • Demonstrated experience with conversion rate optimization
  • Previous experience of analysis, targeting, optimisation, measurement
  • Experience using on site personalisation tools such as Adobe Target, Optimizely, Maximiser, Visual Web Optimiser
  • Strong understanding of conversion drivers, marketing, and sales and purchase cycles
  • Ability to use data to drive fundamental web marketing decisions and strategies
  • A/B, MVT Testing and personalisation skills
  • Experienced in using analytics packages (Adobe Analytics, Google Analytics, SessionCam)
  • Experience of generating ideas for and developing and improving traffic flow and conversion
  • Experience understanding, setting and measuring KPIs
  • Strong communication skills - ability to convert and translate complex data into digestible insight
  • Excellent analytical skills
  • Experience of optimising customer journey through data driven design, user-centred design and user testing
  • Deep understanding of digital channels and their application for varying marketing goals
  • Sound commercial awareness

This is a fantastic opportunity to work for a company with ambitious plans for 2017 and beyond, with the right candidate stepping into the role you will receive fantastic career progression with the role

Similar jobs

More searches like this

Similar jobs