Individual Giving Marketing Manager

England,West Sussex,Horsham
£200 - £250 per day
24 August 2017
22 September 2017
Amie Hemson
Job Function
Contract Type
Full Time
An excellent opportunity for a Direct Marketing Manager to join a national charity based in West Sussex.

Client Details

My client is a national charity based in West Sussex


The Individual Giving Marketing Manager will have the following responsibilities;

* Responsible for directly devising and implementing all aspects of the donor development fundraising. This involves overseeing the stewardship and cultivation of supporters, overseeing the running, management and development of campaigns, administration, fulfillment processing, digital marketing to ensure donor fundraising targets are met.

* Working to maximise life-time income from new supporters, and identify and develop new initiatives drive growth and further the brand.

* To manage, support, mentor & coach marketing executives, to deliver donor development marketing activity.

* Oversee team, providing expertise and guidance, on delivery of campaigns to ensure programme is delivered on time and to schedule.

* Manage relationships with multiple external agencies to ensure campaigns are delivered and key performance indicators are met

* Design and develop a strategy and annual budget for generating income and stewarding donors, based on analysing previous results, understanding donor behaviour and scanning competitor activity.


The Individual Giving Marketing Manager should have the following skillset;

* Practical experience of direct marketing, preferably at a management level

* Ability to Manage complex projects

* In depth knowledge of print production and digital production processes.

* Ideally experience of direct marketing within a fundraising environment

* Ability to manage multi-media channel campaigns e.g. direct mail, telemarketing, digital campaigns.

* Proven experience of appointing and managing third party suppliers

* Proven experience of developing and managing income and expenditure budgets

Job Offer

The Individual Giving Marketing Manager will be on a daily rate of between £200pd-£250pd on a 9 month contract

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