Senior Marketing Manager - Retail

£50000 - £55000 per annum + Car Allowance
22 August 2017
19 September 2017
Nicky Price
Contract Type
Full Time
My client, a market leader consumer business is recruiting a Senior Marketing Manager to join their fast paced, dynamic business. Applicants must have a strategic senior marketing background within a consumer durable, retail or fmcg environment. This is an exciting opportunity to make this role your own and develop a team.

Key Responsibilities:
Working with Marketing Director to implement and develop the brand strategy
Implement tactics to deliver brand strategy across all platforms, online and offline channels, liaise with external partners, manage online marketing activities, marketing collateral and internal communications
Managing affiliate relationships across ebay, amazon and other partners
Work with online executive to manage social media sites, facebook, twitters, blogs, linkedin
Managing retail partner relationships, delivering promotional marketing literature, pos, instore displays, sales promotions for the retailers
Attending events and exhibitions, whilst setting up events from start to finish
Managing digital and pr agency relationships
Be the category management lead for the UK business and target category management for all leading retail customers
Provide line management to field based sales, online sales, sales support and marketing teams
Implementing, managing and updating CRM system, targeting and segmenting customers with email campaigns
Ensure that the requirement of various retail partners are clearly understood by all parties within the company
Ensure that the company is performing at optimum performance, based on business and personal targets
Effective management of marketing budget
Managing large marketing team

Skills Required:
Educated to Degree level (Marketing/Business Studies)
Must have recent experience working in a strategic senior marketing role & managing a team, within a retail or consumer product/fmcg sector
Possess experience of brand re-positioning, product marketing, instore marketing, affiliates, full marketing mix, within a business to consumer sector
Experience of working in a retail, consumer durable or fmcg environment is essential
Must have experience of implementing and managing a CRM system, salesforce (desirable)
Experience of social media, brochures, event mgnt and advertising
Experience of managing relationships with digital and pr agencies
Managing relationships with the buying and npd team
Team management experience - essential
Experience of working with a sales team/managing a sales team - desirable
Company Benefits:
Salary up to £55k + Car Allowance (Negotiable for right candidate)
28 days holiday
Flexible hours
Please only apply if you fit the full skills criteria above.

Reed Specialist Recruitment is an Employment Agency and an Employment Business for permanent and temporary recruitment. In response to your application Reed will contact you by phone, email or SMS to discuss it and related opportunities. You can opt out at any time using the links provided.

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