Communication & Campaign Manager - Financial Services

Location
England,Merseyside,Liverpool
Salary
£50000 - £55000 per annum
Posted
04 August 2017
Closes
01 September 2017
Ref
13848711/001
Contact
Andrew R Wright
Job Function
PR/Publicity
Contract Type
Permanent
Hours
Full Time
A leadership Marketing role working for this financial institution, focussed on Communications, Campaigns and the Customer Journey.


Client Details

A leading financial institution based in Liverpool.


Description

This key position will play a pivotal role in the company's Marketing strategy. Specific responsibilities will include;



* End to end B2B and B2C (employer and member) journey communications & campaigns planning and delivery (owning the development process from insight, through delivery to evaluation).

* To develop and deliver measurable and insights based end to end campaigns that supports segment specific objectives as well as overall client engagement journey requirements.

* To create the annual member and employer engagement approach & budget and oversee the delivery of multi-channel activity and campaigns for members and employers

* Designing, developing and delivering value propositions to engage clients and deepen the relationship with the various members and employer segments. This will require collaboration with the product and strategy teams as well as with other communication team members.

* Managing the relationships with external agency partners.


Profile

For this position, we are seeking a candidate experienced in Financial Services, with demonstrable people management experience. More specifically, the successful candidate will have the following skills / attributes;





* Solid understanding of customer journeys and experience and using deep insights to create value propositions

* An entrepreneurial and strategic thinker

* Strong commercial acumen and CAN DO attitude

* Expert in planning and delivering customer centric propositions.

* Always championing the customer for commercial advantage and challenging the status quo to drive innovation and constant improvement

* An effective and influential stakeholder manager

* People Management experience


Job Offer

Circa £50,000 - £55,000 plus benefits.

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