Email Editor

£25000 - £35000 per annum
20 June 2017
18 July 2017
Sam Petrook
Job Function
IT / Technical
Contract Type
Full Time
An exciting opportunity has arisen for a Email Editor to join the digital team at a leading London based charity.

The successful candidate will support the development, delivery, tracking and optimisation of email marketing for the charity.

Email Editor Responsibilities:

* Manage the day-to-day coordination and delivery of all email campaigns including, scheduling, testing and deploying emails.
* Ensure the email programme meets customers' needs and KPIs based on customer research , A-B testing, analytics, performance monitoring, benchmarking.
* Ensure email content and templates are optimised for a variety of devices
* Work with design and digital leads in the team to innovate and improve the email experience; and ensure that the brand is consistent.
* Working with the data and insight teams to ensure that email marketing data is recorded in the CRM system when and where appropriate
* Write and edit engaging content (text, images, and HTML) for use in email marketing and keep up-to-date with the latest trends and techniques in email content and marketing.

Email Editor Skills/Experience:

* Hands on experience editing email content for a wide variety of audiences and communication purposes.
* Experience using an Email Service Provider, Adestra would be a bonus
* Experience designing, testing and delivering e-newsletters and email marketing campaigns for a large and complex organisation.
* Experience working with HTML, data, analytics (including Google Analytics) and segmentation.

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