CRM Insight Specialist

Location
England,London,South London
Salary
£50000 per annum + Bonus + Benefits
Posted
18 May 2017
Closes
15 June 2017
Ref
AP1662
Contact
Andy Davies
Job Function
IT / Technical, Marketing
Contract Type
Permanent
Hours
Full Time
My client is currently recruiting for a CRM Insight Specialist to join the CRM team. This is a great opportunity to work for a successful and global FMCG brand that will offer a lot of career development opportunity.

This is a key position within the CRM team, very analytical and strategical. You will be expected to create insight road map to drive business decision and campaign strategy. You will need to be customer centric through the process and able to present findings at senior level management, making your results understandable to non analytical audience.

You will be responsible for the development of hypothesis to keep internal stakeholders aware of market, channels and customer trends, identifying risks and opportunities. You will also be in charge of data governance and ensuring all data in the database are accurate.



The ideal candidate:

* Will have a bachelor degree in an analytical field
* Will be highly analytical, with 6-7 years of CRM data analysis.
* Be costumer centric
* Will have experience in SPSS models, SQL coding, web analytics and high proficiency in Excel
* Experience using Adobe Neolane, IBM Cognos and GFK Geomarketing tools
* Proven experience in data governance and data mining

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