Content Strategist

12 April 2017
10 May 2017
Neil Cuthbertson
Job Function
Contract Type
Full Time
Carter Murray have partnered with one of the leading Retail Banks, with over 30 million customers.

As a Content Strategist within the Group Corporate Affairs team you'll create, manage and implement a full range of communication activities, in particular digital and social media programmes or campaigns that help achieve our goals, to protect and advance the reputation of the Group, its businesses and brands.

You'll build relationships with senior business leaders, acting as a trusted advisor, to create digital and social media communications aimed at target audiences to maximise reputational advantage and minimise damage.

In addition, you'll manage the day-to-day implementation of Group Corporate Affairs' social media strategy, including social media planning, community management of target audiences and communicating Group and key industry activity.

This role will provide a great opportunity to create, manage & publish to an editorial calendar, ensuring good forward planning and collaboration between Group Corporate Affairs and other relevant departments. This includes the ability to identify the role the Group has to play in joining real-world social conversations on relevant topics, either planned or reactively.

If you have the ability to create integrated communications strategies and plans to drive engagement and advocacy with the goal of shaping positive media, stakeholder and customer perceptions externally, and ensuring alignment across all activities I'd love to hear from you.

I am looking for someone who has creative flair and the ability to generate innovative, audience-focused content or work with in-house or agency teams to do so. You will enjoy creating meaningful content - whether written, video, graphic or live and have excellent written and verbal communication skills. Proficiency using social media channels including paid targeting, photoshop/in-design or video editing software would be an advantage.

If you have a strong understanding of the full range of communications opportunities, in particular for emerging digital technologies, channels, social media and content formats as well as natural instinct to be inquisitive, innovative & resourceful I look forward to speaking with you.

A brilliant working culture with excellent career opportunities and remuneration packages are on offer.

SR Group is acting as an Employment Agency in relation to this vacancy.

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