B2C Communications Manager

England,London,City of London
£200 - £250 per day
11 April 2017
09 May 2017
Emily Matthews
Job Function
Contract Type
Full Time

* Create, develop and manage consumer communication campaigns from beginning to end, including briefings, budget management, timings, measurement and reporting.
* Keep a close eye on media, social media trends and topics to spot opportunities -ensure campaigns are always customer-focused.
* Build and maintain relationships with key consumer media, influencers and bloggers.
* Work with retained consumer PR agency partners providing effective management and clear guidance to the team by ensuring plans, processes, reviews and evaluation are in place.
* Ensure that all consumer PR work is aligned with business priorities, as well as integrated with corporate communications and marketing.
* Become a key partner for internal teams with campaign led activations - understand and promote the best use of the communications channel for effective results
* Work with key internal stakeholders (corporate communications, marketing, social, internal communications) to deliver high impact campaigns.
* Develop a wider communications network with EMEA and international communications teams.


* Ability to understand and translate business performance into actionable strategies and campaigns
* Capable of influence at all levels - able to build strong relationships across wide range of stakeholders
* Experience of building consumer PR programmes involving media and key stakeholder groups Experience of being part of integrated brand campaigns
* Strong written and verbal communication skills
* Ability to manage budgets competently
* Experience of working with or at recognised consumer facing brands

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