German Speaking Direct Marketing Manager

17 March 2017
14 April 2017
Leslie Davies
Job Function
Contract Type
Full Time
Michael Page are recruiting for a German speaking Direct Marketing Manager to build and grow a Multi-channel Marketing business, constantly driving to achieve ROI & CPA targets. My Client is a Category leader and boast impressive year on year growth globally.

Client Details

My client design, develop and market innovative Healthcare devices which have a lasting and positive impact on people's health. Priding themselves on innovation & quality, this has led to some impressive growth with ambitious expansion plans moving forward.

They are now looking for a Direct Marketing Manager for the German market to drive performance primarily through Direct Response print media.

This is a highly commercial role where your success will be measured by delivering strong profitable sales growth.


The German Speaking Direct Marketing Manager's responsibilities will include:

* Ownership of the sales & profit performance of the Germany business

* Manage the weekly and monthly media plans, driving growth and optimising performance

* Create and continue to develop engaging marketing material across multiple channels

* Work with the Digital Marketing Manager to maximise E-commerce sales and ROI performance

* Analyse key marketing data to improve cost per acquisition and further key metrics

* Establish call centre capability in market, providing script related offers and overseeing performance

* Working closely with the wider Marketing & Management team to support and drive sales across all channels including Retail


The German Speaking Direct Marketing Manager will ideally display:

* A proven track record in developing and executing profitable direct marketing campaigns in Germany for branded consumer goods

* A proven track record within multichannel Direct Marketing including OTP, Email, Print & Contact Centre

* Strong commercial acumen, thriving on P+L responsibility

* Capability to manage complex and integrated direct response campaigns

* Highly Organised with excellent planning skills and attention to detail

* Have a 'hands on' and 'can do' approach, be relentless in the pursuit of success

* Have a collaborative approach and the gravitas to influence key stakeholders


Job Offer

What is on Offer:

* The opportunity to join a great team within a fast paced & rapidly growing Consumer focused business

* A very competitive salary with an excellent & achievable bonus structure

Bracknell based position with occasional travel.

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