Head of Data

England,London,City of London
£55000 - £60000 per annum
14 March 2017
11 April 2017
Sebastian Bell
Job Function
IT / Technical
Contract Type
Full Time
A top Publishing and Events company is currently looking for a Head of Data to define and own the data strategy.

The successful person will be working with complex customer data as well as managing a small team. The Head of Data will also create best practice data governance while segmenting data strategy across events and subscriptions.

Key Responsibilities

* Transfer the data and analytics section of the business into a profit centre
* Experience in segmenting data to understand customer behaviour
* Streamline segmentation process
* Experience in the best practice in reporting on subscriptions increase retention
* Introduce ongoing data enhancement
* Identify new segments of data to identify opportunities
* Build automated marketing platforms


* Experience working in B2B data in a senior role
* Proven experience managing agencies
* Ideally worked in a subscriptions and events business
* Worked with complex customer data and with email, CRM and Automation platforms
* Highly skilled with excel, SQL, predictive modelling, data profiling and segmentation
* Line management experience

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