Digital Marketing Executive
Digital Marketing Executive
Learning Development Services
£25,298 - £30,175 pa
Anglia Ruskin is a vibrant workplace and our University is gaining prominence both nationally and internationally. We have ambitious plans for the future and we are determined that our students and staff will realise their full potential. Our main campuses in the cities of Cambridge, Chelmsford and Peterborough have been transformed with major capital investment. With an annual turnover of over £200m, we are a major force for higher education and one of the largest universities in the East of England.
We are one of the UK's leading universities for work based learning. Working with clients as diverse as Barclays Bank, the Armed Forces, Harrods and the NHS, we have an established reputation for developing and delivering quality higher education for employees in a wide range of organisations and sectors. The introduction of the Apprenticeship Levy in 2017 means that work-based learning will be a major growth area for our University and we have ambitious plans to match.
Anglia Ruskin's growing distance learning course portfolio also represents an important part of the business. With many distance learning students studying from all around the world, we provide a flexible and affordable alternative to on-campus study.
It's an exciting time to join Anglia Ruskin. To support the growth in both the Degrees at Work and Distance Learning business areas we are recruiting a talented, passionate and experienced Digital Marketing Executive to develop within our highly motivated and expanding team.
Reporting to the Marketing Manager your primary focus will be on social media, email, web and Customer Relationship Management (CRM) working in support of the overall marketing plans for business, sector and consumer audiences.
You'll be positive, proactive and creative, and thrive on handling multiple campaigns across email, social media, web and PPC, constantly delivering an exceptional digital presence that reflects our brand values. You'll be a key part of the Marketing team working closely with the Marketing Manager and Sales team to help achieve our business objectives.
On successful completion of the 12 month programme you'll progress to take a lead role in shaping and developing our Digital strategy, including Search Engine Marketing (SEM) activity, CRM strategy and managing our social media channels to deliver against our marketing plans.
With a degree or part qualified in a relevant professional qualification, you'll have previous demonstrable marketing experience, with a focus on digital marketing. You'll be experienced in Social, CRM, Website Development and Email marketing. You'll be highly motivated team player, both creative and analytical with the ability to work on your own and as part of a team.
To apply for this position, please click the Apply button.
Closing date: 2 April 2017.