Senior Marketing Manager

England,West Yorkshire,Leeds
Competitive Salary
10 March 2017
07 April 2017
Samantha Peet
Job Function
Contract Type
Full Time
Senior Marketing Manager
£Competitive Salary + Bonus
West Yorkshire - Commutable from Leeds, Bradford, Harrogate, Wakefield, Huddersfield etc.

A leading financial services organisation based in West Yorkshire.

A fantastic opportunity has arisen for a Senior Marketing Marketing to join a leading financial services division within a wider organisation. The successful candidate will have experience managing and driving a Marketing, communications and digital strategy within a regulated, commercial environment. This is a strategic management position, however also requires hands on experience.


* Agree, develop and deliver marketing strategies across customer acquisition & retention.
* Propose and deliver routes to market that optimise sales conversion and maximise administration and underwriting profitability.
* Lead corporate brand development and ensure consistency across corporate, written and visual communications.
* Manage, monitor and develop social media activities for B2B markets across all platforms.
* Achieve planning and budget targets to ensure cost effective departmental delivery.
* Develop and implement a creative media and advertising strategy that reflects the vision and manages the organisations reputation
* Oversee the organisation of corporate events in line with budgetary constraints

Personal Profile

* Experience working in a regulated environment - Financial services, insurance etc.
* Ability to work in a strategic position with direct, hands on experience within a marketing team
* Experience managing a successful, positively disruptive marketing team
* Strong stakeholder experience - internally and externally
* Commercially astute
* Cross-functional capability - direct mail, email/HTML, social media, outbound telephony, print & press advertising, events & hospitality, face-to-face.
* Ability to manage creative, design, production and data agencies.

This position would best suit a Senior Marketing Manager, Head of Marketing, Group Head of Marketing with experience within a regulated environment - financial services, insurance etc.

The position is office based in West Yorkshire, therefore would be commutable from Leeds, Wakefield, Huddersfield, Harrogate, Bradford etc.

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