Customer Insight Specialist

Location
England,West Yorkshire
Salary
£35000 - £45000 per annum + + great company benefits
Posted
09 March 2017
Closes
06 April 2017
Ref
13794036/001
Contact
Claudia Armitage
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
We are currently looking for an Insight Specialist to join one of the Top 4 Retailers in the U.K.

This role is category focused on national trading plans, looking for under-indexing categories, making category recommendations and putting together category reviews/stories


Client Details

Top 4 Retailer

Successful Christmas Trading 2016

Major growth plans

Based in West Yorkshire


Description

* Support the development of the rolling 6 months customer analytics plan and implement a governance process for ensuring delivery of the plan from Precima.

* Build relationships with Ambient & Non Food categories and proactively lead the insight agenda (research & analytics) to fill knowledge gaps and use this insight to influence category strategy

* Generate first class insights from secondary sources of data, such as Kantar, Nielsen, internal sales and transaction and customer behaviour etc through complex analysis and translate into simple and commercially relevant recommendations

* Build relationships with Head of Insight, Trading Support Director and Marketing Director to ensure alignment of plan for Precima. Become strategic partners with the Ambient & Non Food category directors.

* Improve the capability of the commercial team to understand and interpret customer & market data and continuously look for opportunities to bring the teams closer to customers

* Lead the response to the day to day queries on customer & market performance


Profile

* Previous experience of working with, Kantar, IRI or Nielsen market data and retailer internal sales data is essential

* Strong relationship building skills with the ability to influence commercially focused stakeholders at director level to influence category strategy

* Highly numerate, a proven problem solver with strong analytical capability, with experience of SQL preferred

* Ability to work under pressure, in a fast paced environment and to tight deadlines with a very high degree of accuracy

* High levels of drive and personal resilience

* Confident managing a customer research budget with prior experience in commissioning, managing and presenting findings from category focused research projects
* Can easily travel to West Yorkshire


Job Offer

Customer Insight role working for Top 4 Retailer in West Yorkshire

Competitive Salary

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