Direct Marketing Officer

£125 - £130 per day
09 March 2017
06 April 2017
Katie Corfield
Job Function
Contract Type
Full Time
This organisation is looking for an interim Direct Marketing Officer to join their team in London for a minimum of 6-8 weeks.

Client Details

This organisation is a leading animal charity based in London.


Key Responsibilities:

* Project management of multiple direct marketing campaigns
* Pre and post campaign analysis
* Implement tests with clear segmentation and testing matrices to ensure maximum learning and income from each campaign
* Work with agencies and ensure high level accuracy and standard is being achieved
* Write or amend existing copy and proof-read accurately
* Work with a variety of stakeholders and ensure close, collaborative relationships
* Monitoring, managing and reporting on campaign income, spend and KPIs


Person Specification:

* Proven experience of planning, implementing and evaluating direct marketing campaigns, with demonstrable knowledge of DM across a range of media channels including at least two of digital, direct mail and telephone
* Proven ability to brief and evaluate direct marketing campaigns and to analyse results of campaigns and use learning to recommend future activity
* Proven ability to pay close attention to detail and to deliver high quality work with minimum supervision
* Demonstrable experience of working with internal teams and external suppliers, negotiating costs, managing relationships and ensuring positive outcomes
* Able to demonstrate excellent time management skills, coping well under pressure and managing multiple projects at any one time, and prioritising competing deadlines
* Highly developed excel and numeracy skills with an excellent standard of computer literacy, with particular reference to MS Office, especially Excel, Word and Outlook

Job Offer

This organisation is looking to offer a day rate of around £128 per day.

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