Vision 100: the big questions – What is marketing’s role in creating organisational vision

Vision 625X350.

Marketing Week asked some of the visionaries from our Vision 100 this year, including Macmillan’s Hilary Cross and Yahoo’s Robert Bridge, how important marketing is in creating organisational vision.

To find out more on all of this year’s visionaries, and the class of 2014, visit the full Vision 100 here.


Back to listing