Unilever’s senior vice president of global marketing, Marc Mathieu, will be leaving the company in the coming months to join Samsung.
Unilever has confirmed it is seeking a replacement for Mathieu, who writes regularly for Marketing Week.
Mathieu joined Unilever in April 2011 and has since been responsible for the creation of the company’s global marketing strategy based on building “brands with purpose”, which has resulted in above average growth according to the company.
A Unilever spokesperson said: “We thank him for his achievements here and wish him all the best in his new role.”
Mathieu previously held the role of senior vice president of global brand marketing at Coca-Cola, where he was credited for the “Open Happiness” platform.
Read Mathieu’s latest Marketing Week column on how immersive content is the way forward.